Resources
Website guides for service businesses that want more inquiries.
Plain-English advice on what your website should include, what hurts trust, and how to turn more visitors into calls, quote requests, and bookings.
Best starting points
If you only have time for four.
Most owners we talk to land on the same four questions first. These are the guides we recommend in roughly this order.
How Much Does a Small Business Website Cost?
Realistic ranges for small business websites, what each tier actually includes, and where the hidden costs come from.
How to Get More Quote Requests From Your Website
What actually moves quote-request volume on small business websites: CTA, form fields, click-to-call, and the tactics most owners ignore.
Wix vs Hiring a Web Designer for a Local Business
An honest comparison of Wix versus hiring a web designer for a small local business, with no bashing.
Website Maintenance for Small Businesses: What Is Actually Included?
What website maintenance actually includes for a small business, and what to ask before paying for it.
By topic
Browse by what you are looking for.
Website Costs
1 guideLead Generation
2 guidesWhy Your Website Is Not Getting Leads
A diagnostic walkthrough for owners whose website has stopped producing calls and quote requests.
How to Get More Quote Requests From Your Website
What actually moves quote-request volume on small business websites: CTA, form fields, click-to-call, and the tactics most owners ignore.
Website Maintenance
1 guideComparisons
1 guideIndustry-specific guides
Looking for advice for a specific trade?
The industry section walks through how a website should be structured for roofers, electricians, contractors, med spas, and other local service businesses.
Want me to review your current site?
A free 30-minute audit. We will look at what is working, what is not, and what we would do first.